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For a typical custom package design a maximum of 8 colors can be used. The number of colors in a design typically dictates setup charges. With the printing techniques used during production a physical cylinder must be created for each specific color used. Material type and design may limit color use. Due to the production process white is considered a color and is often necessary base color for all printing. By using a white backing this ensures all printed colors are true and not affecting by base pigments.

Although vector files are easier to print due to the color mode used pictures and pixel files can be accepted although color accuracy and print quality may be affected.